The DAWN Media Group organized the seventh edition of its two day exhibition on food and agriculture sector titled DAWN Pakistan Food & Agri Expo on May 3 & 4, 2018 at the Expo Centre, Johar Town Lahore. The inaugural ceremony of the event took place at the Expo Center, Johar Town, Lahore, on May 3, 2018. The event was jointly inaugurated by the Chief Guest, Governor Punjab Malik Muhammad Rafique Rajwana, Ambassador of Denmark Mr. Rolf Michael Hay Pereira Holmboe, Mission Director USAID Pakistan Mr. Jerry Bisson and Director Operations The DAWN Media Group Mr. Kashif Saeed.
The exhibition served to be a platform for all business and government sectors, directly or indirectly involved with agriculture and food industry of Pakistan. The event like every year was well attended by farmers, practitioners, academia, business and government sectors.
The DAWN Media Group has been organizing the Agri Expo since 2012. It has over the years transformed into a conglomerate bringing in all sectors of the Food & Agriculture industry. The event has managed to build and retain a momentum by involving government departments, farmers’ associations, private and public sector as well as foreign organizations and dignitaries.
It provides an opportunity to access the potential of Pakistan’s agricultural market and empowers the key players and participants to understand the market appetite for their products and recognize the best channels for delivery. It is till date the only event of its scale in Pakistan which is able to bring together all stakeholders from the public, private, academia and social sectors together on one platform to engage in constructive dialogue, experience sharing and information dissemination.
The DAWN Media Group hopes that it continues to foster meaningful and result oriented interaction on topics pertaining to dairy, horticulture, livestock and poultry creating a road map to achieving value addition, enhancing quality of produce & product, improving export viability and deployment of new technology.
This year also the event was supported by relevant government ministries/institutions and endorsed by various chambers of commerce and international agriculture organizations. The exhibition was marked by a special report in DAWN on the opening day which comprised of editorial features on the food and agriculture sector of Pakistan. DAWN wishes to thank all the sponsors, supporters, exhibitors and participants for making the event a success.